
Gabrielle Saper

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Gabi Saper is a founder and marketer whose expertise runs across the full width of a growing business rather than a single function. She works on entrepreneurship and business ownership: bootstrapping, pricing, cashflow and the decisions you make without a buffer. On scaling: moving from direct to consumer into wholesale and 300 retailers worldwide, offshore manufacturing, logistics and international expansion. On marketing across every channel, from brand and paid media to retention, lifecycle email, PR and search, not only the social layer. And on AI in business, both as an operator running it through her own analytics, reporting, search visibility and production, and as a marketer watching customers begin their shopping inside a chatbot rather than a search bar. Her deepest specialty remains where content becomes revenue: short-form video, hook construction, social commerce, TikTok Shop and creator marketing. She co-founded CMY Cubes in 2020 and has grown it, bootstrapped, to eight figures, 175,000 customers, 300 retailers worldwide and 200 million social media views, with selection for the K-Startup Grand Challenge in 2026. Through SHE-com she mentors women running ecommerce businesses. She is a B&T 30 Under 30 and has keynoted Online Retailer. She teaches from live numbers, including the ones that did not work. SPEAKING TOPICS, BY PILLAR Entrepreneurship and business ownership Bootstrapping to eight figures without outside money, and the decisions you make with no buffer Pricing: raising prices without losing the customer Launching from customer demand rather than guesswork, including pre-selling a product that does not exist yet Co-founder relationships and dividing a business between two people Surviving external shocks: a pandemic, a shipping disruption that cut off the largest export markets, tariff changes Scaling a business From direct to consumer into wholesale, and the margin maths that decides whether wholesale helps or quietly kills you Getting into 300 retailers worldwide from Australia Offshore manufacturing, logistics and the pivot to third party fulfilment Expanding internationally from a small domestic market Marketing across the business Marketing as a whole system: brand, paid, organic, email, retail and PR working together rather than in silos Where your sale leaks: the 41% who see a product on social and buy it on Amazon Owned versus rented reach, and building an audience you do not rent back The switched-off flows: welcome, abandoned cart, back in stock, post purchase, and why they out-earn the newsletter everyone obsesses over Social media and social commerce Hooks: why the same post gets 8,000 views or 200, and the three structures that reliably stop a scroll Short-form video that sells, and the gap between content that performs and content that converts TikTok Shop and live shopping without a large team Creator marketing on a constrained budget AI in business Using AI in a small team's actual operations: analytics and reporting, search visibility, content and production work AI is changing how people shop, as customers begin inside a chatbot instead of a search bar Getting found and recommended by AI, not just by Google What to automate, what to keep human, and where AI quietly costs you more CREDENTIALS AS PROOF Co-founder, CMY Cubes: bootstrapped to eight figures, 175,000+ customers, 300+ retailers worldwide, 200M+ social media views. K-Startup Grand Challenge 2026, one of 40 startups from more than 100 countries Co-founder, SHE-com: community and mentoring for women in ecommerce B&T 30 Under 30, Entrepreneur category
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