
Bettercup is a Melbourne-based, female-founded enterprise dedicated to eliminating single-use waste at major events and venues. Since 2018, they have provided high-quality, durable reusable cups and comprehensive support services, including washing, drying, and redistribution, to help organizations transition away from single-use plastics. Their solutions have been implemented at events such as the Australian Open, Melbourne Fashion Week, and Splendour in the Grass, significantly reducing waste and enhancing patron satisfaction. Committed to sustainability, Bettercup continues to innovate, offering tailored solutions that integrate seamlessly into event operations.
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